About Us

Founded in 1951

Read The Story Behind Our Success

The Field Group’s origins date back to 1951. From those humble beginnings the firm has established a culture of personal service and advice that goes beyond simply preparing a tax return or buying some shares.

In today’s evolving financial environment, personal and business interests frequently overlap. Taxation and wealth creation used to belong to the world of commerce, but we now see, more than ever, the complexities that exist between our personal and business relationships. Building relationships and arrangements that work for our clients require detailed knowledge and professional analysis. Advice, knowledge and expertise must overlap to be truly effective.

In 2003, the Accounting and Financial Planning practices decided to share branding as two distinct businesses, both focused on being the undisputed first choice Financial Services group in Melbourne’s outer east – Chirnside Park, Ringwood, Croydon, Bayswater & Lilydale. The businesses are committed to supporting a full range of financial services in a ‘one stop shop’ environment, in response to our clients’ needs. Alternatively, if clients only wish to see an Accountant or Financial Planner, then this is equally catered for.

At The Field Group, we look forward to working with you and meeting your needs to provide the advice and service required growing, managing and protecting your interests. Please contact us anytime.

-The Field Group Accounting & Financial Planning

The Field Group Logo Transparent (Accounting) small
The Field Group Logo (Financial Planning) small

Tailored to your needs

We don’t sit behind computers and throw numbers through the same process each time. We don’t believe in one solution for every business or individual. Our service is personalised and will help you or your business experience a one-of-a-kind accounting solution that fits your (and only your) parameters perfectly.

Triple AAA service

The Field Group is nothing but available, accessible and affordable and we aim to provide top-notch service without being hard-to-reach and charging exorbitant fees. The Field Group provides experienced professional advice and services that you can always rely on.

Growing SME's

Our expertise in accounting has come from working with large corporations but we’ve found a way to introduce accounting to Small-Medium Enterprises (SME) that turned small into BIG. By specialising in providing our services to SMEs, we are able to offer accessible rates and a growth-oriented approach that is hard to come by in the market.

Our Team

Dannie Mckinnon

Dannie McKinnon

Director, Tax & Business Specialist, Xero Certified Advisor

Dannie has been with The Field Group since February 1997 and specialises in the areas of tax compliance and consulting. This includes advising regarding structures for new and existing businesses, GST and ABN compliance, tax and tax planning, capital gains tax advice, business asset sale and purchase advice, and business asset protection.

Debbie Martin

Debbie Martin

Director, Accredited SMSF Specialist Advisor®, Registered SMSF Auditor

Debbie is a FCPA with CPA Australia, an accredited SMSF Specialist Advisor, Registered SMSF Auditor with ASIC and has her Advanced Diploma of Financial Services. Debbie heads our superannuation division and also has extensive experience in business advisory services, management accounting and taxation for small and medium business.

Jon Traynor

Jon Traynor

Director, Tax & Business Specialist, Xero Certified Advisor

Jon has been with The Field Group since 2005 and became a director in 2012. Jon specialises in servicing businesses in the small and medium enterprise (SME) space. This includes advising in the areas of income tax, GST, Fringe Benefits Tax, structuring, cash-flow and business acquisitions.

Gavin Fraser

Gavin Fraser

Director, Registered Company Auditor, Registered SMSF Auditor

Gavin has over 25 years experience in public accounting, primarily in audit across a diverse range of clients from public listed entities to private companies, superannuation funds and government funded organisations. In the last 10 years Gavin has also become involved in the area of business services.

On Time Service.

We understand that time is valuable. With your help we guarantee to perform our work on time and before ATO deadlines. 

A Team Of Professionals.

Friendly, dedicated & highly professional team of accountants providing exceptional service. We love helping businesses grow!

Analyze Your Business.

By specialising in providing our services to SMEs, we are able to offer accessible rates and a growth-oriented approach that is hard to come by in the market.

Keep your fingers on the pulse of your business.

Enter your details below and try us out with a free first consultation offer and find out what we can do to help your business.

  • Accounting that's tailored to your business
  • A professional team with a personal touch
  • Worry less about tax and increase profits

Request a free phone consult

Got a question on your mind? Book in a Q & A phone consult with a Field Group accountant and discover how we can help achieve your goals. Leave your details & we will get back to you ASAP.